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Current ISPG News and Events

FULL FACTOR MARKETING WORKSHOP

On the heels of the SOLD OUT TORONTO WORKSHOP, ISPG will be facilitating a full day workshop on the hot topics of private school marketing, recruitment and retention best practices in New York City on February 17, 2012 Houston, Miami, Los Angeles, and Calgary Canada. Click Here for more details!

MARKETING & ENROLLMENT

ISPG's work has resulted in 32 new enrollment for a Preschool - 12th grade all-girl boarding school mid year!

RE-ENROLLMENT

Families are deciding now what school is the right fit for their children for next year. If your marketing is not sending the right message, you may be losing students to other schools. Don't wait to act, there are things you should do now to ensure strong re-registration numbers for spring 2012.

MAXIMIZING ADVANCEMENT & DEVELOPMENT

Did you know that donors and financial supporters will increase their commitment to your school if your Advancement processes are at the same level of sophistication that the other causes they give to are at? If you currently do not have a structured Advancement function at your school, ISPG can create and implement one that will significantly increase your fundraising and donation revenues. If you have an existing Advancement function, we can upgrade your systems to cultivate more and larger major gifts and a much more successful Annual Appeal.

THE NUMBER ONE CHALLENGE FOR SCHOOLS

The number one issue facing private, independent schools this re-registration season is the recruitment of students. Ask us how many new students your school would need to recover 100% of the cost of your school having ISPG's proprietary marketing and admissions systems. You will be surprised by how quickly your school can become equipped with highly effective marketing and admissions departments that recruit and register significantly more new students.

INTRODUCTORY CONSULTATION

ISPG offers a no obligation introductory consultation via telephone or email so that you can gain more information around how to address the opportunities and challenges that present to your school, its students, families, faculty, administration and Board.


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The Group > Curt Dommeyer

Curt Dommeyer

  • Professor of Marketing, California State University at Northridge
  • Former Chair of the Department of Marketing, California
  • State University at Northridge
  • Former Marketing Researcher with the Pacific Telephone Co.
  • Former Consultant, Walt Disney Telecommunications
  • Author or co-author of articles for publications such as:
    • Journal of Education for Business
    • International Business & Economics Journal
    • International Journal of Market Research
    • Journal of Interactive Marketing
    • Health Marketing Quarterly
    • Industrial Marketing Management
    • Journal of the Market Research Society
    • The Journal of American College Health
  • Published materials include:
    • Increasing Mail Survey Response with an Envelope Teaser
    • Comparing Two Forms of an E-mail Survey: Embedded vs. Attached
    • Attitudes of Business Faculty towards Two Methods of Collecting Teaching Evaluations: Paper vs. Online
    • Gathering Faculty Teaching Evaluations with In-Class and Online Surveys: Their Effects on Response Rates and Evaluations
    • The Effects of a Photograph on Mail Survey Response
    • Does Response to an Offer of Mail Survey Results Interact with Questionnaire Interest?
    • Can Perfume Increase the Response Rate to a Face-to-Face Survey?
    • Increasing Response to Industrial Mail Surveys



MARKETING 
        Attract More Inquiries


 ENROLLMENT 
        Recruit More Students


  ADVANCEMENT/DEVELOPMENT 
 
        Raise Funds for School Projects


  HEAD/PRINCIPAL SERVICES 
 
        Support for School Leadership


  FIND YOUR NEW LEADER 
       View Potential Candidates 

 


Capital Campaign Development
Raise Capital For Your Projects


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