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ISPG's proprietary marketing strategies and systems have consistently enabled schools to outperform the competition. We provide marketing expertise, training and implementation whether your school is in New York, California, Florida, Hawaii, Toronto or points in between, that will propel your school to recruit significantly more students and keep them enrolled at your school longer.
We will meet with you and your stakeholders, analyze your current marketing plan, immediately reduce your advertising cost, and develop a specific private school marketing plan inclusive of the redevelopment of your web and social media strategy that will deliver more inquiries and qualified families to your school for 2013 and beyond.
- 35 new students between June and August 2012 for a large all-boys 6th - 12th grade college preparatory school bringing with it over $300,000 in additional revenue for the school in this fiscal year.
- 24 new students for a small K-8th grade university prep school bringing over $430,000 in additional annual revenue with no marginal cost. Targeted marketing for girls resulted in 14 new girls in specific grades to balance out gender representation.
- 25 new pre-k and K students in a New York City preschool resulting in over $600,000 in increased annual revenues. Waiting lists in all programs.
- 38 new students for a New York City Pre – 8th grade school. Increased annual revenues of $500,000. Attrition reduction from over 31% to less than 5% in the same year.
- 33 new students recruited midyear from October through February for an all-girl day and boarding pre-12th grade university preparatory school. Increased annual revenues of $825,000. Attrition reduction from 38% to less than 12% in the same year.
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"I would again like to emphasize the gratitude of all of the families involved in the purchase of the school. Without your help we would no longer have a school for our children."
Former Board Chair - Montessori School
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K-12 faith-based School with enrolment of 535 - $9,000,000 campaign
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K-12 university preparatory school with enrolment of 760 - $3,000,000 campaign
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Pre-school to 10th Montessori school with enrolment of 110 - $1,500,000 campaign
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K-7th faith-based School with enrolment of 210 - $1,575,000 campaign
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Pre-school to 8th grade Montessori with enrolment of 43 - $2,100,000 campaign
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K-8th grade fine arts school with enrolment of 40 - $1,000,000 campaign
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Pre-school to 10th university preparatory school, enrolment of 140 - $3,500,000 campaign
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Establishment of Advancement/Development functions in 10 schools
ISPG provides a wide range of services to independent, private, vocational,and career schools throughout the United States and Canada. ISPG’s Associate Consultants have over 100 years of cumulative experience building, sustaining and supporting independent schools of all types including secular, university preparatory, Christian, Montessori, Waldorf, special needs, International Baccalaureate, vocational, trade, gender specific, and AP schools.
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Client Quotes
"In 1999, after renting a school vacated by the local school district, our parent board decided to purchase the building as it came up for sale. Great idea, but how to do that with $50,000 only. Enter Reed Sumida, who led the Board and parent group through the purchase of the school.
I heartily recommend Reed Sumida to you as a person knowledgable and experienced in such large undertakings involving financial institutions and the commitments involved there. Reed has remained an advisor to our school over the years. Retaining him as an advisor is the key to ensuring your purchase and operating venture remains viable, as Board changes over the years somehow causes a loss of vision, in the short run and the long run, and thus a school could easily run into trouble.
So, I recommend hiring Reed Sumida, and I strongly urge your Board to not only consider but ensure longterm involvement, for your success.
— Bonnie Williams, Principal, OMESS
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